YB were first ever rock band to perform in North Korea and they are billed to take the Second Stage at Pol'and'Rock Festival this year.
YB is Korea’s biggest rock band, releasing nine full-length studio albums and numerous other releases and live albums. The multiple awards winning band sold 2 million album copies and performed over 100 live converts with 500,000 audiences in a year.Formed 1996, the band consists of Yoon Do-hyun (lead vocals, keyboard, guitar), Heo Jun (guitar), Kim Jin-won (drums), Park Tae-hee (bass guitar) and Scott Hellowell (guitar). YB, featuring Korean megastar Yoon DoHyun (Dee), is known for igniting the stage with their modern-but-classic rock sounds.
An industry veteran, Yoon is considered one of the most influential figures in South Korea's music scene. Hitting 44 cities around the world including the UK, Germany, Italy, USA, Canada and Japan, YB has become a major K-Rock icon considered the absolute top rock band in South Korea. The band headline at almost every rock festival in the country. YB is widely known for their explosive and dynamic live performances, a resonant directness in vocal style and song-writing. YB released the video for their single, “Dreamer.” in 2017. The song is featured on the soundtrack for the highly acclaimed documentary, ‘Landfill Harmonic’, which is about a Paraguayan musical group that created instruments completely out of trash. YB's ‘Dreamer’ was also introduced on the U.S. Radio Candy and received rave reviews among DJs, It topped the worldwide Indy Radio composite chart, including the Radio Indie Alliance.
YB has won the "Best Music" award from Korea's three main broadcast stations KBS, MBC and SBS, and in 2011 the "Mnet Specialized Award" at the Mnet Asia Music Awards. YB has been delivering peaceful messages through their songs, recently invited to perform in Pyeongyang, North Korea. The band was the first rock outfit to perform in North Korea and has made their return to the neighbouring state in spring of 2018. With the world spotlight, YB was interviewed by the international press like ‘CNN’ and ‘BBC’ affording them the title of cultural ambassadors. Many may say that YB is a pioneer of the Korean rock music movement, creating K-rock genre which combines modern rock influences with elements characteristic for Korean tradition and modern way of life and drawing inspiration from life and nature.
